Problem
Purpose of the Case
1. To realize that constructing an action plan for a project that involves significant change must always consider the stakeholders involved in the operation, the perception of end users, and the support of persuasive and interested groups.
2. To understand that the best action plans include decisively planned steps, which build upon one another and include measurable goals and checkpoints along the way to adequately account for measurable evaluation after every step.
Questions
1. Assume you are a project manager at JCDecaux and have been assigned to work with the City of Lyon to implement this physical, organizational, and social change. What are the practical and philosophical implications of this work?
2. Using the tools, methods, and processes described, construct a comprehensive "action plan" for this project. Where would you start? Who are the key stakeholders and how will you manage them? What are the practical categories of activities that need to be addressed? What are the sequences of change that have to happen? What do you see as the key activities and initiatives?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.