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What are the key challenges in maintaining a relationship


Discuss the below:

New Balance placed a disproportionately large emphasis (relative to sales generated) on serving smaller retailers and ensuring timely delivery of products to them.

Q1: What are the reasons for them to do that?

Q2: What are the key challenges in maintaining a relationship like the one between LEGO and Flextronics?

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Operation Management: What are the key challenges in maintaining a relationship
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