What are the four bases of segmentation which basis and


What are the four bases of segmentation? Which basis and variables might be used to segment these consumer markets? (a) lawn mowers, (b) frozen dinners, (c) dry breakfast cereals, and (d) soft drinks.

Solution Preview :

Prepared by a verified Expert
Business Management: What are the four bases of segmentation which basis and
Reference No:- TGS02726344

Now Priced at $10 (50% Discount)

Recommended (92%)

Rated (4.4/5)