Assignment: Costco Case Study
Length: 10 to 12 pages.
Complete a case study of ABC Corporation (your instructor will assign the specific company for the case study at the beginning of Module/Week 2) . You will find the case in the case section of the text.
A formal, in-depth case study analysis requires you to utilize the entire strategic management process. Assume you are a consult asked by the ABC Corporation to analyze its external/internal environment and make strategic recommendations. You must include exhibits to support your analysis and recommendations.
Case study deliverables (text must follow this order with current APA level headings for each component):
a. Existing mission, objectives, and strategies
b. A new mission statement (include the number of the component in parenthesis before addressing that component)
Great mission statements address these 9 components:
o Customers: Who are the firm's customers?
o Products or services: What are the firm's major products or services?
o Markets: Geographically, where does the firm compete?
o Technology: Is the firm technologically current?
o Concern for survival, growth, and profitability: Is the firm committed to growth and financial soundness?
o Philosophy: What are the basic beliefs, values, aspirations, and ethical priorities of the firm?
o Self-concept: What is the firm's distinctive competence or major competitive advantage?
o Concern for public image: Is the firm responsive to social, community, and environmental concerns?
o Concern for employees: Are employees a valuable asset of the firm?
c. Analysis of the firm's existing business model
d. SWOT Analysis (comes from researching the firm, industry, and competitors)
It is important to know the difference between causes and effects in the SWOT analysis. Causes are important, not effects. Once the SWOT Analysis is created, each group needs to construct the SWOT Bivariate Strategy Matrix.
Deliverables for this section include:
o SWOT Analysis
o Internal Factor Evaluation (IFE) Matrix
o External Factor Evaluation (EFE) Matrix
o SWOT Bivariate Strategy Matrix
e. Historical Financial Statements (Income Statement (I/S), Balance Sheet (B/S) and Statement of Cash Flows) from the 3 most current years for the firm
The financial statements must include horizontal and vertical analysis between years.
Ratios from the most current and available 3 years with analysis.
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.