1. What are the conditions or trends in the Macro-environment that affect Comcast’s business? (Technical, political/legal, sociocultural, and economic)? How is Comcast affected by each (negative or positive)?
2. Conduct a Porter’s Five Forces analysis of the industry that Comcast is in (cable communications-TV, internet and phone) to determine the factors that are most critical to Comcast’s success? Based on the analysis, what are the three most critical factors that Comcast must deal with in its competitive environment? Explain why.