What are the changes social media has brought to consumers


Research Questions

This research project covers the following research questions:

1. What are the changes social media has brought to consumers in different stages of their decision-making?

2. How many social media platforms are used by online marketers in Saudi Arabia and what are their effects?

3. Which category of Saudi Arabian population takes more of their purchase decision through social media?

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Applied Statistics: What are the changes social media has brought to consumers
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