1. What are the advantages and disadvantages of starting a business from scratch? Please explain in 350 words or more
2. Based on what you analyzed, what is the most important factor in a successful new product and why? What are three reasons why products would fail?
3. You have been hired to promote the work of a local organization that provides services to troubled teenagers. Before beginning your job, you have been told that the organization cannot engage in advertising due to the sources of its funding. What other promotional options can you use in spite of the lack of budget?