1. What are the 5 steps in marketing research approach.
2. Once the data has been collected and analyzed, it must be presented in a clear and concise form. Explain how marketing dashboard can help in the marketing process.
3. What is market segmentation, and why is it important?
4. Explain difference between mass customization and build to order.
5. Marketing information or data consist of primary and secondary data, define each of the primary and secondary marketing information, and give examples for primary and secondary data.