Assignment: Growing The Business With Search, Semantic, And Recommendation Technologies
Length: 4 to 5 pages.
Identify an organization that is using at least one online search technology. You may use an organization you know from your personal experience or one that you discover while doing research. Briefly describe the organization, and then answer the following questions:
i. Of the various types of search technologies, which ones is the organization utilizing?
ii. Why is the organization using these technologies? What are the benefits?
iii. What are some metrics the organization could use to evaluate how effective these technologies are in supporting organizational objectives? Explain.
iv. Identify areas in which the organization could expand or improve upon using the search technology. Explain what they could do and why they should do it.( questions will be addressed as headlines)
Text Book: Information Technology for Management: On-Demand Strategies for Performance, Growth and Sustainability by EFRAIM TURBAN, CAROL POLLARD and GREGORY WOOD, Eleventh Edition.
Format your assignment according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the assignment, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.