What are some metrics that companies can use, Marketing Management

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What are some metrics that companies can use

Assignment task:

Industry: What are some metrics that companies can use to measure their ROI when building digital campaigns? How do they help achieve business goals?

Next pick a company/brand website and explain why you like it. What inbound and integrated marketing strategies does it use?

Please be detailed a thorough cite all sources in APA. Thank you!

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Marketing Management: What are some metrics that companies can use

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Marketing Management: What are some metrics that companies can use

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