Problem
Read this article Download articleand answer the following questions:
A. What are the risks of working with a competitor or competitor(s)?
B. What are the rewards of working with a competitor or competitor(s)?
C. Do you think that we will see more co-opetition in the near future? If so, why and if not, why?
D. If you are the CEO of a multinational company, what steps would you recommend to ensure that working with competitor(s) will ensure success for all parties concerned?