Marketing Homework: Nike Company
This is the first of three papers that will lead you to, and be part of, your final paper. Using the approved company and product/service, you will answer the following questions:
1. Who are the competitors in this space?
2. What are the overarching benefits they have to offer the consumer? What do they offer that is different or attractive to the consumer?
3. What gap will you fill by offering your redefined or new product or service?
Format your homework according to the give formatting requirements:
1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.