E-Marketing
E-Marketing Strategies
President Learner needs your help in grasping the e-marketing approach. He has e-mailed a request for three distinctions between the traditional marketing methods of his company and the online techniques of the e-business they are merging with.
Write 400-500 words that cover the following:
What are the differences between the traditional marketing and marketing in the online environment?
What are external marketing environment factors?
What is the e-marketing program strategy process?
How are the target market customer characteristics and consumption behaviors different in an e-marketing environment?