Problem 1.) Sharon has developed a strong presence on Facebook. What advice would you offer Sharon to further enhance her social media presence to ensure she caters for all her customers?
Problem 2.) The Brown's baking school is constrained by the size and availability of the premises and the reliance on Keira to lead the sessions. Sharon and Keira are considering hosting these courses in a new venue with a much greater capacity. They are also looking at recruiting new members of staff to support novice bakers. What are the potential risks of changing the venue and introducing new staff? What advice would you offer? How likely is Sharon to have time available regularly to post on social media...?