Subject is AirBNB (www.airbnb.com)
Watch the video https://vimeo.com/23275754
After watching Joe's talk, spend some time in their website and do some outside reading on the company before preparing yourself for the following questions:
1. What is the company's main Value Proposition? (Check O&P Business Model Generation )
2. Can you identify the four different phases of Airbnb? How did their revenue model changed? What about their Value Proposition - did it change? Explain your answer.
3. How did the founders test their assumptions? Which initial assumptions were confirmed or broken?
4. How has the company changed since Joe's talk?
5.Drawn the Airbnb business model canvas.