Vulnerable groups are consumers who due to personal or, Operation Management

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Vulnerable groups are consumers who due to personal or

Discuss in 100 words the following. Vulnerable groups are consumers who, due to personal or situational influences, are unable to make prudent purchasing decisions. Thats why Marketers should not Target these Groupsand the type of product marketed should be an issue.

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Operation Management: Vulnerable groups are consumers who due to personal or

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