Will need a power point presentation 30 slides that is intended to encourage the targeted consumer(s) to purchase or utilize the?selected product or service.
The product will be Medtronic's Micra pacemaker.
Micra Transcatheter Pacing System
The team presentation of the written advertisement that is developed must be a minimum of thirty (30) minutes and a maximum of forty-five (45) minutes.
The team presentation of the written advertisement must be enhanced visually. Visual enhancement of the presentation may include use of the combination of white board, flip charts, handout materials , overheads, or power point technology.
The presentation should identify concepts presented in the text, Asking the Right Questions, Browne, Kelley, Eleventh Edition, as well as the class discussions and how they were utilized in the development of the advertisement.
The presentation may give consideration as to how the advertisement may be modified for use in media other than print - e.g. radio or television. The presentation will be graded upon how effectively the team demonstrates its understanding of the concepts presented in the text material and class discussions.
There is NO term paper associated with the team presentation. However, each team must submit to the professor a Bibliography that sets forth all reference materials that were utilized to develop the presentation and copies of all materials that are incorporated in the presentation - i.e. slides on the day of and prior.