Using your analysis in proposal what will the overall


DESCRIBE YOUR PROMOTIONAL PLAN-

a. Using your analysis in proposal, what will the overall promotional message be for your product?

b. Describe the various methods you will use for promotion. For each method, provide the following:

i. Why you chose that method.

ii. What promotional objective you hope to accomplish with the method.

iii. An example of the promotional material.

iv. A media plan (if using TV, radio, print, or social media) and your support for why you chose that particular media.

v. How you would test the effectiveness of the method including any evaluative statistics, sales, etc. that you would need in order to make that determination.

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Marketing Management: Using your analysis in proposal what will the overall
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Anonymous user

5/5/2016 2:56:04 AM

The assignment is all about describing the promotional plan. For this address the following questions in a word paper using the Times new Roman font. Q1. By using your assessment in proposal, describe what will the overall promotional message be for your product? Q2. Illustrate the different methods you will utilize for promotion. For each and every method, give the following: a) Explain why you select that method. b) What promotional purpose you hope to achieve by the method. c) An illustration of the promotional material. d) A media plan (if employing TV, radio, print and social media) and your support for why you select that specific media. e) Explain how you would test the efficiency of the method comprising any evaluative statistics; sales and so on that you would require in order to make that determination.