Using the lens of the oli paradigm discuss why fletcher


Answer the TWO questions on Fletcher Challenge - A phoenix arising from the ashes.

Q1. Using the lens of the OLI paradigm discuss why Fletcher Challenge chose to internationalise using FDI (foreign direct investment)

Q2. Fletcher Challenge has now returned to its core business - building. In the light of its experience in diversification into pulp and paper and energy what do you think was the reason that their ambitious international operations failed?

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Business Economics: Using the lens of the oli paradigm discuss why fletcher
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