Using the Internet and Strayer databases, choose one (1) publically traded firm, and research the financial successes and challenges that the chosen firm has encountered. Select financial statements the firm has released within the past three (3) years, and study them carefully.
Write a three (3) page paper in which you:
Use data from within the past three (3) years to identify the profit margin, debt to asset ratio, price-earnings (PE) ratio, inventory turnover, current ratio, and times interest earned for the firm that you have selected.
Analyze significant financial trends of the chosen firm. Examine whether it appears that the firm will achieve financial success throughout the next five (5) years, or whether there appear to be challenges that will hinder the firm's financial growth. Provide a rationale for your response.
Imagine that you are the manager of the chosen firm. Summarize the major steps that you would take to either improve the firm or to maintain the firm's current level of financial success. Explain the main reasons why you believe your approach would be effective.