Title: Strategy and Positioning Analysis
Use the same product and organization you identified in your Week 3 Strategy and Positioning Analysis.
We made up a company called M'Eye Optics, our product is B'Eyeonic lens (eyewear can adjust to near and far distance and change to color depending on sunlight)
Develop a 2,100-word analysis that includes: I need 700 words for my portion, I have to answer question 3 and 4 in a paragraph format. I just attached question 1 and 2 so you could see what the assignment is about.
- Describe how your marketing efforts and marketing mix will change with each phase in the product life cycle
- Explain how the packaging you will use for your product or service will add value.
- Analyze the appropriate pricing strategy for your product or service and the price you will set at launch.
- Evaluate the channels of distribution you will use to sell your product along with a description of how each channel partner will add value.
Please include references
Format your assignment consistent with APA guidelines