Problem:
A company called Blenders is untertaking a new business endeavor: opening fruit smoothie stands inside gym/fitness facilities. Mission to include- Customer Service, Create atmosphere where people want to hang out, continue to offer healthy options (through ambiance, wifi, comfort). Geographic - Tropical/Warm and/or College Towns. Product Mix - all natural fruit smoothies.
Provide approximately 400 words on a SWOTT (Strengths (internal), Weaknesses (internal), Opportunities (external), Threats (external), and Trends (external)) analysis on fruit smoothie stands inside gyms and or fitness facilities.