Assignment:
Q1. What is meant by "global localization"? Is coca-cola a global product? Explain?
Q2. A company's global marketing strategy(GMS) is a crucial omptitiveol. Discuss some of the globl marketing stategies available to companies. Give examples of companie that use the different strategies?
Q3. Identify and briefly describe some of the forces that have resulted in increased global integration and the growing importance of global marketing?
Q4. Define leverage and explain the different types of leverage available to companies with global operations?
Each answer must have to be in 1 page, total 4 pages, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.