Two major environmental changes
What are two major environmental changes that you expect to have an impact on your organization over the next 5-10 years?
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Explain why do we want to create measurement devices early in the strategy process? How do metrics permit us to track the strategy process once it is implemented?
Compare both of the advertisements to determine the type of buying decision that would be made for each product. Are they routine buys or habitual buys?
What data does company capture and have available? What extra data does company acquire from outside data vendors and why?
Your city has decided to build a new library. The projected cost is $2 million. A bond issue for $1.2 million has been authorized, and the remainder is supposed to come from a contribution of $800,000 from the general fund. The bonds sold for $1.3
What are two main environmental changes that you expect to have an impact on your organization over the next 5 to 10 years?
What are the positive and negative aspects of budget deficits and surpluses? What policy is best for today's economy? Explain your answer.
Analyze and discuss factors associated with the most appropriate media mix for an advertising campaign and the skills required to make a media selection.
If you used first-price sealed bid auction and optimal strategy for participants was to shade their bid by 20% and participants used this strategy, who would win and what would winning price be?
Describe the role of strategic planning in creating value for the organization? Give an illustration of how a company uses strategic planning to create value for the organization.
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