Problem 1. What are three significant trends affecting the health care industry? What makes these trends significant? How may they influence your organization if they are not addressed?
Problem 2. Some health care organizations directly market to potential consumers. Is it unethical for organizations to target health care consumers, such as pharmaceuticals, cosmetic surgery, medical tourism, organ transplant, and so forth? Why or why not? Could this direct marketing create problems for health care organizations? How?
APA Format
List sources and reference that support your answer.