Traditional written reports for communicating research


Scenario: As a BUSN 303 student, you will practice a new skill: presenting research facts in an "infographic" format. The Oxford Dictionary defines an infographic as "a visual image such as a chart or diagram used to represent information or data" and adds the example sentence: "A good infographic is worth a thousand words."

Infographics have become such a popular way of presenting research that even the US Census Bureau now offers a wide variety of reports in that format. For this exercise, click on the sub-tab titled "Census Bureau Infographics," open one of the many infographics listed on the left side of the web page, and answer these questions:

What is the title of the infographic you chose?

What three facts in the infographic did you find most useful personally?

How would you improve that infographic?

Critical Thinking Question:

Do you prefer infographics or traditional written reports for communicating research results? Please explain your reasoning.

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