Topic: SG50 celebration (2015)& National Day Parade (Singapore)
Taking into consideration all the elements necessary for providing effective crisis management considerations such as media relations andthe choices of communication channels used, provide a detailed Public Relations report inabout 1000-1200 words.
The Report should cover the following areas:
1. Situation Analysis - Introduction to the issue
2. Public Relations Objectives - Public Relation Tools used
3. Identification of Key Publics - How the media presented the story?
4. Public Relations Communication Techniques - What was the strategy in the coverage?
5. Proposed Evaluation and Control Methods - How effective was Public Relation in dealing with the issue
References - Minimum 5.