Reflective Journal
This week in class we discussed the three methods of promotional scheduling: Continutiy, Flighting and Pulsing. How can each of these methods be defined and what are some examples of products that employ each of these methods. Think about the product that you have been assigned for your final product. Which of the three methods do you think your product uses? Do you think this is the right choice for promotional scheduling, why or why not?
Your work should be at least 500 words and draw from your own personal thoughts and ideas. This journal entry should be written in first person and if you use information from the textbook or lecture you must cite your sources.