Aim: To provide an informative and succinct introduction to doing business in Colombia, using a specific and real world business case.
Introduction:
This tour includes attaining a basic understanding of different political, economic, cultural, social, legal, administrative systems. There are various frameworks and tools with which we can analyze some of these differences (e.g. Hofstede's model of culture).
Secondly, this tour also introduces us to international strategic concerns and concepts, such as FDI, trade restrictions and regulations, choice of business form (entry mode), timing and location choice.
Finally, we are also exposed to more internal management decisions such as HR, Supply Chain and Logistics, marketing and production.
Utilizing any number of these frameworks and comparisons you are tasked to provide:
- Compare its major political/economic and social characteristics to the US;
- Identifying a business opportunity
- Providing information on how best to set up that opportunity
As a guide, see some of the elements that MUST be included:
- Political/Economic and Cultural Differences
- Identification of a viable business opportunity (either your assigned country has a comparative or absolute advantage in a product or service, or you can identify a strong market need, in your country, for a US product or service. i.e. your business opportunity could either be outsourcing, or marketing.
- Discuss and possible trade restrictions/considerations
- How could/would the difference above influence your opportunity?
- For example: Product attributes/Shipping costs etc.
Etiquette tips for doing business see as an example // https://www.youtube.com/playlist?list=PLdaSjPeWc6m4EzAAO61D901gAGiCr8Ufp