This is part of positioning the cereal as appropriate for, Operation Management

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This is part of positioning the cereal as appropriate for

Frosted Flakes cereal, known for its Tony the Tiger cartoon spokescharacter, begins an advertising campaign in which parents (adults) are sneaking their children’s Frosted Flakes cereal. This is part of positioning the cereal as appropriate for both children and adults. This is an example of what type of strategy?

A. Differentiated

B.Mass Customization

C. Focused/Concentrated

D. Undifferentiated

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