1. The stability of a segmentation scheme has been mentioned as an important scheme quality criterion. What procedures do you think should be used to assess the stability of a post hoc descriptive segmentation scheme?
2. Describe five things that a project manager can do to make sure a customer is satisfied:
3. Assume that 2 companies that operate walk-in clinics both had the same December year-end, but one was based in Aspen, Colorado, a winter resort, and the other operated in Caped Cod, MA, a summer resort. Would their locations lead to problems in a comparative analysis?