1. The lecture talks about both horizontal and vertical analysis. If you could perform only one of these, which do you think is more valuable? Why?
2. Explain the reasons small businesses fail and how small business owners can avoid the major pitfalls of running a business.
3. Define the role of the entrepreneur in the U.S. economy and describe the entrepreneurial profile.
4. What is meant when we say an opinion is on point to a client’s case?