The intrinsic audience interest theory


The Intrinsic Audience Interest Theory of news coverage is based on which of the following premise(s)?

a) The news media organizations are owned by for non-profi t firms

b) That coverage and treatment decisions are governed by revenue considerations

c) That coverage increases with audience interest

d) That the explanatory power of the theory comes primarily from the supply side

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Business Management: The intrinsic audience interest theory
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