The book explains a rational consumer as one who will attempt to obtain the most utility for the money. If a consumer derives 12 units of utility from a $2 hamburger, 5 units of utility from a $.50 candy bar, and 22 units of utility from $7.50 movie ticket, which product is the rational consumer most probable to purchase first assuming she has sufficient income to do so?
1) Hamburger
2) Movie ticket
3) Not enough information
4) Candy Bar