Summarizing the concept of stakeholder management


Assignment task:

Background for question: A public corporation of 980 employees manufactures a popular brand of garments (mostly jeans) that are primarily made and sold in the United States. It has a large contingent of employees in several small rural communities in the eastern United States and is the primary employer in all of those communities. Two of its 5 shops are unionized, but the union and management have a good working relationship. The company has traditionally marketed its clothing line as "Made in the USA" and attracted a bit of a "cult-like" following as a result, but an outside consulting firm has suggested that significantly greater profits are possible if a different strategy is employed. The corporation is subsequently considering whether to off-shore its manufacturing facilities to a poor nation to save money on labor. It would also discreetly discontinue its "Made in the USA" marketing ads and hopefully ride the wave of its previous marketing campaigns for a while. It is estimated that total cost per unit of production will be decreased by one third which equates to tens of millions of dollars.

2 page paper in which you respond to the following:

Q1. Provide a paragraph summarizing the concept of stakeholder management

Q2. How do you think the following stakeholder groups in the above scenario will be impacted?

  • Employees/unions
  • Communities
  • Stockholders

 Q3. What would you recommend the employer described above should do?

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HR Management: Summarizing the concept of stakeholder management
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