Summarise key reading in the area of marketing communication


Discussion:

Your task in this assessment is to prepare a presentation that summarises and critiques a key reading in the area of marketing communications. Your task is to critique the reading, present on it and consider the implications for a marketing practitioner. This task is based on the journal article "lardinoit and derbaix". Make 12 power point slides for the presentation.

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Marketing Management: Summarise key reading in the area of marketing communication
Reference No:- TGS02015321

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