Suggest ways in which logistics can play a part in the marketing mix for:
a. a manufacturer of cleaning products like CleanCo (Case study 2.4);
b. a retailer such as Tesco (Case study 1.1);
c. an automotive repair and recovery firm such as Talleres Auto (Case study 1.6);
d. food suppliers such as CN and CS (Case study 2.6).
In each case, specify the organization you have in mind and explain the reasons for your suggestions.
Answer must be 1-2 paper