Students are required to research an outside journal article (must be peer-reviewed) on the topic of IMC. This article must be a minimum of 20 pages in length and published within the past five (5) years.Students are to attach a link of this article to their Power Point presentation - this link must be easily accessible (meaning the professor should not have to complete any registration forms to view the link)
Power Point Presentation:Students will prepare a Power Point presentation on their selected article. Students must present the following:
- Author and his or her background (additional research may be needed), qualifications, and current position
- Purpose of the article
- Significant findings
- Discuss how do these findings relate to today's organizations
- Method of research
- Conclusions
- Suggestions for additional research
The instructor is intentionally omitting any slide requirements. However, students are required to present the information in a scholarly and professional presentation.