Strengths and weaknesses of personal selling


Question: Discuss the strengths and weaknesses of personal selling, and describe a situation in which a company could benefit from including personal selling strategies in its IMC plan. What is the relationship of the selling function to the other elements in the company's IMC plan?

Solution Preview :

Prepared by a verified Expert
Other Management: Strengths and weaknesses of personal selling
Reference No:- TGS02003115

Now Priced at $20 (50% Discount)

Recommended (93%)

Rated (4.5/5)