Strengths and weaknesses of advertising
Question: Discuss the strengths and weaknesses of advertising, and describe a situation in which a company could benefit from including heavy advertising in its IMC plan.Around 300 words, no references
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Discuss the strengths and weaknesses of advertising, and describe a situation in which a company could benefit from including heavy advertising in its IMC plan.
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Indeed, often the degree programs are similar, and professional organizations like APICS provide certifications in both.
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