Discuss the following question in your learning team.
What are some factors companies (and your learning team) need to consider before attempting to enter foreign markets? Assuming you were setting up a market program for a product in a foreign country (and you are), what should you take into consideration? Assume you are developing an advertising strategy for the promotion of a new product (and you are). What are some things you should consider?
Each LT member should post a response that is a minimum of 100 words and include at least one peer reviewed source. You do not need to submit a paper. Each individual will be graded based on their contribution.