State whether the following measures drive return on common


Question: State whether the following measures drive return on common equity (ROCE) positively, negatively, or depending on the circumstances:

a. Gross margin.

b. Advertising expense ratio.

c. Net borrowing cost.

d. Operating liability leverage.

e. Operating liability leverage spread.

f. Financial leverage.

g. Inventory turnover.

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Finance Basics: State whether the following measures drive return on common
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