Speeding Horse Inc., the leader in the video game console market, is making its new generation consoles backward compatible with its previous games. This means that: it is giving away its own installed base or complementary goods advantages to competitors. it is providing a significant incentive to the owners of its previously developed consoles and games. the transition of customers through product generations will become difficult. a large range of complementary goods of the previous generations, mainly the games, will lose its existing value and utility.