Social media is often considered for business-to-consumer, Operation Management

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Social media is often considered for business-to-consumer

Social media is often considered for business-to-consumer (BTC) marketing. Does social media marketing work in the business-to-business (BTB) marketplace? Why, or why not? How might you use social media marketing to build relationships with business buyers? Provide at least two specific examples and defend your choices.

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Operation Management: Social media is often considered for business-to-consumer

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Operation Management: Social media is often considered for business-to-consumer

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