Social marketing elements of the program


Assignment:

Select a current public health issue from the following website:

Source: HealthyPeople.gov. Retrieved from https://www.healthypeople.qov/

Conduct a search for programs at the local, state or federal level that are addressing your chosen issue and create a 1200 word paper that:

• Provides an overview of the program.

• Classifies which of the three core functions and ten essential services this program addresses.

• Describes the health education components of the program.

• Identifies the social marketing elements of the program.

• Summarizes information provided to the media regarding the program.

• Addresses how the program deals with cultural competency or health disparities, including cultural and ethical values that impact behaviors as they relate to the public health issue.

• Explains the collaboration between stakeholders for program success.

• Describes health policy recommendations that the program is aiming to develop or could use to advance the program.

• Evaluates the effectiveness of the program through statistics or successes.

• Identifies challenges within the program, including but not limited to reaching the target audience and funding.

• Suggests next steps for the program, such as spin off programs based on the successes, or expansion to other areas of the community, state or nationally.

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