Question 1:
Based upon the Institute of the Public Relations definition, illustrate out the term “Public Relations.
Question 2:
Clearly illustrate out the four (4) steps required to assist accomplish PR objectives
Question 3:
Recognize four (4) characteristics of good PR practitioner.
Question 4:
Illustrate out how PR is distinguished from:
• Advertising
• Marketing
Question 5:
Illustrate out the term “corporate and financial relations” and clearly describe its components.
Question 6:
Using instance, recognize the steps needed to establish corporate identity.
Question 7:
Relate the relevance and significance corporate design as being a step of corporate identity. Clearly illustrate out the significant considerations to be made at this phase.