Question 1. Should companies seek to reduce product cycle time and, if so, what techniques can be used to do so?
Question 2. Why is Technology Innovation an important part of a Technology Strategy and how is the Technology strategy different from the Business Strategy?
Question 3. Discuss the role of the various Groups of Adopters on the Product Life Cycle and the S-Curve.
Question 4. Why would an entity want to engage in Technological Innovation, who are the various entities that undertake such innovation and describe the various types of innovation explored by each group?
Question 5. Why is it difficult to identify and satisfy Customer Needs and how does Technology-Push and Market-Pull influence Customer Needs?
Question 6. How important is Market Research to a company's business and what techniques are used to perform such research?