Selling executives on project management-case study


Assignment:

Review the Case titled "Selling Executives on Project Management."

Create a one to two (1-2) page paper in which you:

1. Analyze the fundamental reasons why the executives in the case refused to listen to their own  employees but were willing to listen to a consultant. Discuss the main reasons why the executives  still seemed apprehensive even after the consultant's presentation.

2. Imagine that you are the consultant from the case study. Speculate on three (3) strategies that  you could employ to get the executives to understand your point of view and thus support your  project management recommendations.

3. Use at least three (3) quality references.

Your assignment must follow these formatting requirements:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all  sides; citations and references must follow APA or school-specific format.

• Include a cover page containing the title of the assignment. The cover page and the reference page are excluded in  the required assignment page length.

The specific course learning outcomes are:

• Analyze the role of executive management in the life of a project.

• Apply the project manager's critical skills, in terms of project leadership, team building, time  management, conflict management, and effective communication with executive sponsors, peers,  team members, and project clients.

• Use technology and information resources to research issues in project management.

• Write clearly and concisely about project management using proper writing mechanics.

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