Select an article that discusses a marketing issue: product, pricing, distribution, promotion etc. (Identify the source)
Identify the marketing theme not a management theme.and discuss the implications of this article to a marketing manager.
It is necessary that you identify the source and it is not older than 12 months, IDENTIFY the MARKETING THEME: sales, marketing research, branding, pricing, distribution, sales promotion, advertising, etc, and then summarize the article, and, make sure that you explain why a marketing manager would benefit from reading the article.