I need help to get start with Segmentation, Targeting, and Positioning Paper.
Select an existing product (IPOD) from an existing organization.
400 to 450 word count. The product selected is IPOD
- Examine the impact of purchasing trends on consumer behavior (e.g. globalization, cultural changes, and technology)
- How these trends will affect the marketing of the selected product or service.
Please use APA format and cite references in text.